
We are a student-led full service marketing agency providing brand success through web design, social media, strategy, event planning, and more within the commonwealth and beyond. Striving to be compassionate, creative, and credible, the community at The Bird’s Nest focuses on guiding and advancing the next generation of marketing and communication professionals.
The Bird’s Nest was founded in Fall 2022 by Dr. Karen Freberg and a team of visionary students—Sydney Baker, Hailee Andrews, Zaire Robinson, and Jacey Wells—with the goal of providing hands-on professional development in marketing, branding, and media. As a student-led initiative, The Bird’s Nest fosters innovation, collaboration, and real-world experience. The agency is powered by student talent and guided by academic mentorship, offering a launchpad for future creative professionals.
The Bird’s Nest has worked with some of the leading companies, professionals, and brands in the industry, such as Churchill Downs, the Kentucky Derby, Auntie Anne’s, VeeCon, the U.S. Army HRC, and more.